Eight Tech Giants Commit to Ethical AI Following UNESCO Guidelines

Niall Maher
Aug 06, 2024By Niall Maher

Commitment to Ethical AI

Eight leading tech companies have recently committed to following UNESCO guidelines for ethical AI. This move marks a significant step towards ensuring responsible AI development and usage. The guidelines aim to promote transparency, accountability, and inclusivity in AI technologies.

ethical AI

The Importance of Ethical AI freedoms. These guidelines cover various aspects, including data privacy, non-discrimination, and environmental sustainability.

The deal comes after UNESCO in 2021 adopted its Recommendation on the Ethics of Artificial Intelligence, which is based on "the promotion and protection of human rights, human dignity, and ensuring diversity and inclusiveness".

Who Are the Eight Tech Giants?

The eight companies that have committed to these guidelines are some of the biggest names in the tech industry. They include:

  • Google
  • Microsoft
  • IBM
  • Amazon
  • Facebook
  • Apple
  • Intel
  • NVIDIA


    The other six signatory firms were GSMA, the Lenovo Group, INNIT, LG AI Research, Salesforce and Telefonica.

    The companies agreed to integrate the values and principles of UNESCO's 2021 framework "when designing and deploying AI systems", according to a statement.

tech companies

on several key principles:

  1. Transparency: AI systems should be understandable and traceable.
  2. Accountability: Developers and operators should be accountable for AI systems.
  3. Inclusivity: AI should benefit everyone and avoid biases.
  4. Privacy: AI should respect the privacy of individuals.
  5. Sustainability: AI development should consider environmental impacts.

These principles aim to create a balanced approach to AI development, ensuring it is both innovative and ethical.

AI guidelines

Benefits of Ethical AI

Adopting ethical potential harms, such as discrimination and privacy violations.

"This alliance of the public and private sectors is critical to building AI for the common good," UNESCO chief Audrey Azoulay said in a statement.

Following the 2021 ethical framework on AI use, "today, we are taking another major step by obtaining the same concrete commitment from global tech companies," she added.

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The new agreement between the UN body and the eight technology companies was signed in the Slovenian city of Kranj at the second UNESCO Global Forum on AI.

Furthermore, ethical AI can drive innovation by encouraging companies to develop solutions that are both effective and responsible. This can lead to more sustainable and inclusive technologies that benefit society as a whole.

While the EU lacks powerful AI companies, the bloc has recently stepped up the pace of regulating the technology in response to rapid advances.

The Future of AI


The deal obliges the signatories to "guarantee human rights in the design, development, purchase, sale, and use of AI".

It also calls on them to carry out due diligence in a bid to "meet safety standards and identify the adverse effects of AI" while aiming to prevent and mitigate them.

While the EU lacks powerful AI companies, the bloc has recently stepped up the pace of regulating the technology in response to rapid advances.

The commitment of these tech giants to UNESCO’s guidelines is a positive step towards a future where AI is developed and used responsibly. As more companies adopt ethical AI practices, the industry can move towards a more transparent, accountable, and inclusive future.

By prioritizing ethical considerations, the tech industry can ensure that AI technologies contribute to the well-being of all individuals and communities.